Extended Class Description:

Vietnamese American Business Culture - Vietnamese101

Vietnamese American Business Culture - Vietnamese101

Vietnamese "Business Culture"?

Today's News is tomorrow's topic of discussion:  Vietnam in Southeast Asia is one of the best growing economies in the region. The country has become an attractive destination for investment from all over the globe. The trade wars between the US and China have certainly contributed to this outcome. Since the US has stopped cooperating with China in a number of industries, the profitability of manufacturing in China has fallen.  This has motivated manufacturers seeking cheap labor to find cheaper destinations, such as Vietnam.

The government of Vietnam has put in a lot of effort into making the country a good host for incoming investment and companies. Several companies have moved their units across the border to Vietnam from China. They include tech companies like Nokia, Samsung, and Olympus, as well as shoe manufacturers such as Nike and Adidas.  

USA Small Business Ownership:  In the USA there is a Vietnamese Chamber of Commerce VACOC.org.  A Vietnamese American is an American of Vietnamese descent. Vietnamese are considered an Asian American group. Mass Vietnamese immigration to the United States started after 1975, after the end of the Vietnam War.  In the USA Vietnamese-Americans are mainly concentrated in metropolitan areas Los Angeles, San Jose, Houston, Dallas, San Francisco, Seattle, San Diego, Atlanta, and New York. The number of US Born Vietnamese Americans in the USA is over 2-Million and rising.  Many Vietnamese run businesses in the USA that are connected with products and supplies manufactured in Vietnam.

Access to Personal and Business Capitol:  Vietnamese are strongly guided by their respective culture and their respect for elders.  Vietnamese place huge importance on family and the Vietnamese community.  Vietnamese have low to medium levels of educational achievements in science, technology, engineering, and math (STEM) fields.  For Vietnamese, there is a business culture of ownership confidence in both the startup and operating a business successfully.  Vietnamese are considered a medium credit risk.  Vietnamese have personal and business access to capital especially within a business industry where their presence already dominates the market.   An example is the Health and Beauty Industry where Vietnamese are known for ownership of 80% of Nail Salons in the USA.  Vietnamese also have a business spending mentality that supports its own communities, purchasing goods and food from street vendors supports the family culture and community.

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In the United States of America, U.S.A $120 Billion Dollars per year in business income is generated by a culturally diverse grouping of small businesses that are classified as “Non-White Owned and Operated”.   

The influence of cultural factors on business is extensive.  Culture impacts the majority of products that you use every day.  Culture impacts the functional operations of marketing, sales, and distribution.   Cultural Dynamics can affect a company's analysis and decision on how best to enter a product into the consumer market.

This revolutionary Community Business Education class studies cultural business relationships.  The focus of this class is the study of Racial/Cultural Business Economics and its impact on the products and services that you use and that are available in your community.

Culture and Entrepreneurship

To conduct business with people from other cultures, you must put aside preconceived notions and strive to learn about the culture's spending habits, brand consciousness, business ideology, and other economic cultural factors.

With the internet connecting and reaching the corners of the earth individuals venturing into entrepreneurship has become increasingly popular, as more people seek a way to successfully launch or expand their local business ideas or concepts.

Ethnic Cultural Opportunities:  Opening a franchise in a local market could be a great idea.  Relabeling or rebranding a successful local product for the global market is a noteworthy idea.  Countries rich in Natural Resources should not have poor citizens.  The consumer buying or purchasing experience may not translate into supporting the economy of a particular Ethnic Culture.    

What you will study:

The need for;

Ethnic Business Culture - Awareness and Sensitivity Training:

Typical examples of Miseducation and Business Perceptions:   All Asians do IT.  A Soul Food Restaurant with no Black People working in it.   Every liquor store in the city is owned by East Indians.  Mexicans are the best Landscapers.  Popeye’s Chicken is Black Owned.  All cars are built by White People or Asian People.  Koreans own the Black and Ethnic Beauty Supply Industry.  Water, Gold, Diamonds, Silver and other precious metals belong to the country and not the Land Owners.

Students, Friends, Coworkers, and Family:  Business Culture Training improves relationships and communications between ethnic groups.  This training can take away the consumer's shock, humiliation, stigma, bite, punch, and sting associated with a particular ethnic group’s presence and or dominance within a market space or product.   This Business Culture Training will also examine the Marketing and Social Media and how it influences the cultural behavior of your family, friends, classmates, coworkers, and the places where you do or conduct your business.

Schools, Businesses, Organizations, Employers, and Government Agencies:  Understanding ethnic cultures matters to Governments, Schools, and all size Business Operations.  Consumers navigate daily within a world filled with racially different faces or racially the same face.  This class presents managers, supervisors, and employees with universal Ethnic Business Culture – Awareness and Sensitivity Training.

Equal Opportunity Training (Partnerships)

Partner with UNIVERSITY.edu to make universal learning a real part of your Equal Opportunity and Inclusion Program.

Vital, Critical and Essential

Student and Workforce required

Training and Development.

This class presents information about Ethnic Culture.  You will be asked to watch videos and view images that may include diverse content, rude language, emotional and racially sensitive materials, which you may find personally and culturally offensive...  You should take this class with an open mind that "Ethnic Cultural Matters and impacts local and global business operations and opportunities.”  Your thoughts, opinions, and ideas may present healthy feedback to help provide information that may be beneficial to our family, friends, coworkers, businesses and community neighbors.

We positively encourage you to enroll in this course.  Your friends, family, co-workers, and community are all impacted by the subject matter.  This class gives you a platform to study the issues, and respond to current events with the virtual goal of dynamically creating problem-solving solutions.